OMG! JNC’s got a sale going on!
-
I went to the series page to mark one to follow, and I was hit by a bright red banner at the top of the page. Wow! First one since discounted coins/points/whatever, isn’t it?
-
@Ingraman This is the first sale since the black friday/cyber monday sale in 2020
-
This sort of thing happens when you buy things immediately when they're announced, instead of waiting forever... They go ON SALE!!!
-
@SomeOldGuy I mean there are quite a lot of series on sale! You can't have bought them all... right?
-
@SomeOldGuy Having series I was happy enough to pay full price for go on sale means I can just encourage others to get into them when they were hesitant.
Please buy Haibara -
It got me to finally check out Nia Liston, and found it was nothing like I was expecting.
I've now purchased the series. -
Sweet - thanks for the heads up.
I finished buying the volumes of Reborn to Master the Blade that I didn't have yet - and bought all of Nia Liston and Sword Saint Adel's Second Chance both of which I've been wanting to check out.
Which just makes my backlog of unread LNs even larger...
-
@SomeOldGuy It's going to be interesting to see how this sale impacts future sales of ebooks. I could see that people might hold off on making purchases in hopes for a sale if the series isn't one that they really really want all the bonus content for immediately.
-
@jpwong
Dunno.
I buy books I'm interested in when I'm interested in them.
Sales...get me to look at works I might not have otherwise; the old "The first hit is always free" pusher practice at work.
So in my case a number of these series I was already up-to-date, but one I hadn't looked into is now purchased.I'm always looking for more to read; I have little self-restraint concerning purchasing books. Waiting for a possible sale vs. purchasing now basically always comes down on "purchasing now."
But from reading the forums I know there are those who presume "once there's been a sale there will be another sale" and hold off waiting...and waiting...and complaining...
-
@jpwong good question. So far it appears that sales aren't frequent, so waiting for one isn't a great strategy. But with videogames I never pay full price because a sale is always around the corner, and I have enough of a backlog that I never need a new game immediately. So if JNC starts doing sales more frequently I can see people holding their purchases in the hope to save some money.
-
@admin The 4 series that interest me, I've bought. The 10 that don't, I won't, "just because they're on sale". That's just me.
Anyone who's considering purchasing, it's a great incentive to buy-in.
-
@SomeOldGuy said in OMG! JNC’s got a sale going on!:
@admin The 4 series that interest me, I've bought. The 10 that don't, I won't, "just because they're on sale". That's just me.
Anyone who's considering purchasing, it's a great incentive to buy-in.
Yeah. Honestly, there's nothing in the sale for me.
At least a third of the series are a major "!@#$!#$ NO" for me. A couple I like but aren't interested enough to buy even with the sale. A few I liked but lost interest in partway through. And a couple where I already have all the volumes.
-
Already buy the series I really like.
Would have preferred a coin sale instead.
-
@SomeOldGuy Honestly there's only 2 ebooks I'm considering on this sale. One I just forgot to buy when it came out and one series I've been on the fence about.
-
@Village-Idiot said in OMG! JNC’s got a sale going on!:
Already buy the series I really like.
Would have preferred a coin sale instead.
And that's probably why they did what they did, and I'm guessing they were right to do so.
They didn't want to boost sales in general, which is what a coin sale would do; they wanted to boost sales for those titles in particular. Maybe Hobby Japan offered them a deal, maybe they needed to boost Hobby Japan sales to keep smooth relations with them; maybe they got some of those titles and needed to boost sales on them to break even. (Wouldn't surprise me a bit, given what I think of some of those titles.)
In any case, it's pretty obvious they were trying to boost sales of one set of titles, not the whole line-up.
-
@Travis-Butler said in OMG! JNC’s got a sale going on!:
And that's probably why they did what they did, and I'm guessing they were right to do so.
They didn't want to boost sales in general, which is what a coin sale would do; they wanted to boost sales for those titles in particular. Maybe Hobby Japan offered them a deal, maybe they needed to boost Hobby Japan sales to keep smooth relations with them; maybe they got some of those titles and needed to boost sales on them to break even. (Wouldn't surprise me a bit, given what I think of some of those titles.)
In any case, it's pretty obvious they were trying to boost sales of one set of titles, not the whole line-up.And it worked! I picked up a couple series I was on the fence with, but there were two series that weren't even on my radar.
But hey, there is a nice discount, part 1 is available to read for each volume and the comments and reviews on the discussion boards for the volume are way more useful then a typical short review blurb on Amazon. And since the sale is ending this month.
I got way too many books this time around.
-
A sale can also help drive customers who otherwise only buy at, say, Amazon, towards their own platform. They already have the premium contents for thwt, but yhe more incentives the better.
In the end, I'm a simple guy. You show me a sale, and I end up buying 22 volumes. All from ongoing series I like, so now I feel much more motivated to keep buying the next volumes even at full price. -
I bought v1s for four series (Hookup Hiccups, Haibara, Hero and Sage, and Nia Liston) and am now buying my way through Hookup Hiccups.
-
No need to speculate: I'll just tell you.
The goal of this sale (and any future sales like this) is to get our existing audience to try out some of our new"ish" series that they might not have tried yet, to help boost the ongoing sales of those series
Also, with the low price of volume 1s on places like Amazon, maybe to get picked up a bit by their algorithms and get some new people to try out light novels more (but if that was the main goal we'd put our most popular series on sale instead of our mid range series).
You might also notice we didn't put some older/very long series on sale, since we think the barrier to even try a 20+ long series is an additional hurdle that we are planning something different to try and incentivize in the future.
As for people holding off until books are on sale? Maaaybe. But this is the first sale of this type JNC has ever done in the entire 7+ year history of the company so... yeah. Another hobby Japan sale won't be coming around for quite a while I would suspect.
-
I suspect there would have been some interesting technical challenges with offering this type of sale while we were on credits... Special sale on now, buy vol 1 for only 0.7 credits, limited offer, while supplies last.
