Deaimon [Manga][Has Anime]
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Title: であいもん | Deaimon
Mangaka (Art & Story): 浅野りん | Rin Asano | Twitter
Publisher: Kadokawa via Young Ace for ongoing work. 13 Tankoubon volumes to date. Ongoing. Parts 1-15 (Volumes 1-3) available via Web Ace.
Anime: Spring 2022 Season (12 Episodes, 6 aired to date)
Bookwalker Series page | Comic Pixiv Series page
MAL
Wikipedia: JP | ENThe various descriptions on the various sites vary, of course.
Basically, Nagomu Irino, the purported MC, left home 10 years previously to seek his fortune as a musician... with not so great results; let's face it, he's a goofball.
He's the third generation member of a family that has been running a Kyoto wagashi shop since his grandparents were newly married.
It's not that he doesn't like working there, it's more that he feels for their product a little too much; he gets very emotional in an enthusiastic way that scares off the customers, so getting the heck out of Dodge struck him as the best solution.
Look, when performing on stage, he's got a head covering of one of their products, and his songs focus on the various types of wagashi; like I said, he's a goof.Anyway, out of the blue, he gets a letter from his mom. Seems his dad is in the hospital, and she wants him to come home and help at the shop.
There is no dust under his feet.Turns out it was something minor, and his dad isn't well pleased to see him back.
Doesn't need the no-good son who abandoned the shop ten years back... when they've got a ten year old girl abandoned to their care who intends to take it over when she's grown.
One Itsuka Yukihira. Who, given abandonment issues, does not warm up to Nagomu at first; hey, he ran off and abandoned his parents and the shop.There's a lot more going on than this.
Including a lot more to the MC than the above might lead one to believe.Genre wise, Comedy, Slice of Life, Wagashi (Like, duh! It'd better be Food Porn, OK?), Family
The official demographic is seinen.